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Myoho.
Co-founder agent
The principle Virat keeps behind every decision.
Nam-myoho-renge-kyo
Virat’s personal grounding, from the Lotus Sutra as taught by Nichiren Daishonin. Nam, devotion; myoho, the Mystic Law; renge, the lotus flower, which blooms and seeds at once, so cause and effect are one; kyo, the teaching. Myoho, the co-founder agent named after it, keeps DevShop’s mission, values and voice.
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91 agents.
CMO · CRO · CFO · COO · CTO · CCO · CHRO · Legal & Compliance · Design · PR · Video · Quality · Brand Guardian
Retail · Wealth · Real Estate · F&B · B2B Sales · Content · Sports · Music · Digital Concepts
Quill, email · Chime, WhatsApp · Scribe, meetings
Paws · Kor · Alo · Stays · Tara · Indie · Mall · Brat · Hum · Keys · Skid · Clapperboard · Dog Ear · Alaya · Makhan · Cone · Rich · Riv · Trav · Moon
And many more.
From the DevShop organisation table · brand CEOs shown with consent
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Dev.
Group CEO of DevShop
Runs the whole organisation and every brand to success, and brings Virat money, people and promises to decide.
He has read every book on the shelf behind him, Good to Great, The Almanack of Naval Ravikant, Sapiens, the dictionary and the encyclopaedia, and runs DevShop by them.
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Hugo.
Chief of Staff
Coordinates everything for the founder. He reads every WhatsApp and email that reaches DevShop, routes each one to the agent that owns it, and brings Virat only decisions.
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AI answers. SI runs the business.
SI is DevShop’s own name for its organisation of agents.
- 91 agentsEach with a name, a role and one job it owns.
- Every fact sourcedEach one carries where it came from and when.
- People decideMoney, people and promises stay with people.
- Your data stays in your own systems.
- Access by named invitation only, read-only first.
- No keys or passwords shared, ever.
- Every fact carries its source.
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Compounding results.
- Always learningEvery mistake becomes a rule.
- Always auditingThe system checks its own work, as a standing rule.
- Better every timeEach run starts from what the last one learned.
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8 verticals.
- Retail OSLiveMoonglasses, Travaholic Caps, Fresh For Paws and more
- F&B OSLivealoochips.com, Brat, Dal Makhani and Butter Chicken and more
- Real Estate OSLiveTravaholic Stays, Alaya, DevShop Mall
- Wealth OSLiveKeys, SKG · Small and Midcap Fund
- B2B Outreach OSLive
- Media, Entertainment, Sports & Events OSLiveClapperboard
- Digital ConceptsLiveTara, Hum, Coach Your Psyche and more
- Health TechComing soon
Retail OS: a ₹25,000 deposit. For DevShop partners, the 25% share is taken after the expenses of that brand’s account.
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Opening next.
DevShop MallReal brands in digital spaces.Opens 30 November · Take the tour →
BratDigital vending for India’s craft brands. Try the demo: tap a product, drop it, pay at the machine.Opens 16 November · Try the demo →- Dal MakhaniReady-to-eat dal makhani.dalmakhani.in · Under build
- Butter ChickenReady-to-eat butter chicken.butterchicken.in · Under build
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Brands and partners
DevShop Language Model · first build
Fresh For PawsKorbi
Cone End ToeBite-sized cone ends filled with chocolate
India ContemporaryA curated marketplace for India’s contemporary artists.
aloochips.com
Travaholic Stays
Clapperboard- Taratarathetarot
Travaholic Caps
Moonglasses- Pappa RichMalaysian restaurant chain, India franchise development
- SKG · Small and Midcap FundService
- EkaaUnited Kingdom
- Dog EarBook discovery and launch for readers, authors and publishers
- SkidA marketplace for off-road vehicle parts and accessories
BratAlayaReal estate platform
DevShop Mall
- KeysBuy and sell D2C businesses
HumA language made only of sound and vibration- The ArchiveLuxury sunglasses, shipped globally
- Dal Makhani and Butter ChickenConcept
- Coach Your PsycheAI wellbeing coaching
- Chief of Staff ServiceConcept
And many more. 100+ brands and concepts, some live, some going live soon, some under build.
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Virat Mohan.
Founder of DevShop. Chartered accountant. An operator for two decades across finance, hospitality and technology.
- The FoundationDon Bosco School and The Shri Ram School, then LSE and Bayes Business School (formerly Cass). Qualified ACA — chartered accountant. Microsoft Certified Systems Engineer and C++ certified, from age twelve.
- The TradePraxis Technologies — traded computer hardware between the UAE and India: cabinets, mice, keyboards. The first business.
- The BrandGeneral Manager, India, for Surya Henna, a Brazilian hair-colour brand. First time running a consumer brand end to end.
- The DisciplineKPMG London and HSBC statutory audits. Built the habit of tying every claim back to a number.
- The IcePerfect Ice, a D2C ice brand with home delivery — founded by my father, revived by me. Production, cold-chain and last-mile, one business.
- The DailyDelhi on the Go — a free daily newspaper for metro commuters. Content, print and distribution, on advertising alone.
- The PaversMarblex India — a tile manufacturing unit producing concrete pavers for the Commonwealth Games.
- The OperatorPita Pit — regional director, then India CEO. Also the UK, the UAE, KSA and Singapore. Revenue quadrupled.
- The ScaleKitchen Plus India (CloudKitchens®) — Country GM. APAC customer success across the portfolio.
- The CapitalDaryaganj — CBO and CFO. Then Chief of Staff at Foodlink through a pre-IPO round.
- Consulting and AIClarityHQ and Dev Shop. Advisory and AI-native builds, same operator instinct, new tools.
- CommunityEx-President, The Shri Ram School Alumni Society.
- LongevityStudying the Bryan Johnson school of it.
- KeyboardistPlaying since age four. National competitions, and a band — Anachronox.
- Learning to DJDeep house and minimal techno.
- Fitness
- Marathoner
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Let’s talk.
The aim: a working online business in seven days.
Message on WhatsAppfounder@devshop.siInstagramYouTube, coming soon
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